Products & Services

Microsoft Dynamics 365 – Customer Insights

Make the benefits of AI a reality for your business

Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalised customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time.

Digital transformation services provided by a Microsoft Gold, ISO Certified partner with demonstrable experience delivering digital transformation programmes in multiple sectors.

cloudThing partner with organisations to create a programme of incremental change which truly transforms the experience of your citizens and staff, implementing digital solutions to address your business challenges.


Microsoft Dynamics 365 – Customer Insights with cloudThing

What’s Included…

Centralised dashboard with behavioural insights & segment analytics

AI driven audience segmentation recommendation and custom segment definition

Publish insights to multiple destinations using export

Integrate with a variety of data sources in real-time

Unify data using data unification process to map/merge data

In-built data security and compliance to accepted industry standards

Just Some Of The Awesome Benefits...

Microsoft Dynamics 365 - Customer Insights

How We Plan The Service

We provide a flexible and collaborative approach to planning and strategy development, from ideation (including business case writing), all the way through to live service and subsequent continuous improvement.

We have a dedicated project management office who specialise in technology delivery and have experience at all stages of the programme lifecycle, including supporting service development from pre-alpha onwards.

We do this through a proven, GDS aligned, Agile Scrum and PRINCE2 wrapped methodology, combined with ITIL-based operational service delivery (using our award-winning DevSecOps capability).

Our preference is to work openly through sprints with customers and partners, using a one-team, one-goal approach, and use a continuous delivery principle to provide demonstrable benefit as early as possible in all of our work.

Whilst implementation phases are run as a series of agile sprints, the inputs, outputs and processes governing them are closely monitored and tightly controlled.

Project plans are aligned with deliverables and a burn-up of points is used to provide clear activity status, leading to a high degree of confidence in milestones.

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